Maren Holt
Fractional CMO
ESSAY
What a fractional CMO actually does on a Thursday
What a fractional CMO actually does on a Thursday
What a fractional CMO actually does on a Thursday
7 min
A real day, hour by hour: one leadership meeting, two hiring calls, a pricing page and far fewer slides than you’d think.
A real day, hour by hour: one leadership meeting, two hiring calls, a pricing page and far fewer slides than you’d think.
“Most of the job is deciding what not to do this week.”
Morning
Pipeline review with the CEO and head of sales at nine. Then an hour on whatever is blocking the team, usually a page, a launch or a decision nobody wants to make.
Afternoon
Two interviews for the first marketing hire, a call with a partner, and thirty minutes writing the week’s update for the leadership channel. Slack goes quiet at five.
Next essay
How to hire your fractional CMO’s replacement
→
The Thursday Memo
One email a week, written on Thursdays between client calls. 4,200 founders and marketers read it.
Maren Holt
Fractional CMO
ESSAY
What a fractional CMO actually does on a Thursday
What a fractional CMO actually does on a Thursday
What a fractional CMO actually does on a Thursday
7 min
A real day, hour by hour: one leadership meeting, two hiring calls, a pricing page and far fewer slides than you’d think.
A real day, hour by hour: one leadership meeting, two hiring calls, a pricing page and far fewer slides than you’d think.
“Most of the job is deciding what not to do this week.”
Morning
Pipeline review with the CEO and head of sales at nine. Then an hour on whatever is blocking the team, usually a page, a launch or a decision nobody wants to make.
Afternoon
Two interviews for the first marketing hire, a call with a partner, and thirty minutes writing the week’s update for the leadership channel. Slack goes quiet at five.
Next essay
How to hire your fractional CMO’s replacement
→
The Thursday Memo
One email a week, written on Thursdays between client calls. 4,200 founders and marketers read it.
Maren Holt
Fractional CMO
ESSAY
What a fractional CMO actually does on a Thursday
What a fractional CMO actually does on a Thursday
What a fractional CMO actually does on a Thursday
7 min
A real day, hour by hour: one leadership meeting, two hiring calls, a pricing page and far fewer slides than you’d think.
A real day, hour by hour: one leadership meeting, two hiring calls, a pricing page and far fewer slides than you’d think.
“Most of the job is deciding what not to do this week.”
Morning
Pipeline review with the CEO and head of sales at nine. Then an hour on whatever is blocking the team, usually a page, a launch or a decision nobody wants to make.
Afternoon
Two interviews for the first marketing hire, a call with a partner, and thirty minutes writing the week’s update for the leadership channel. Slack goes quiet at five.
Next essay
How to hire your fractional CMO’s replacement
→
The Thursday Memo
One email a week, written on Thursdays between client calls. 4,200 founders and marketers read it.